Tag Archives | Smartphone

Apple Passbook For Your Business – Episode 47

Adam and Cory discuss Twitter’s latest numbers and what they signal for the social network, Etsy’s record breaking Black Friday and Cyber Monday weekend and why it’s a great signal for the strength of online shopping, whether Apple Passbook is good for your business and how to build your own pass for Passbook, a review of Lanyrd and how you can use it to identify networking opportunities now that LinkedIn Events has been shut down, why shrewd shoppers are carrying smartphones this holiday season and what smart businesses are doing to take advantage of the opportunity, why Facebook’s copyright meme should be a signal for brands about what types of campaigns to avoid on the network, what lessons you an learn from the Pinterest holiday site 30 Days of Pinspiration, and more.

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Improve Your Yelp Profile With Photos – Episode 43

Adam and Cory discuss the difference between tablet and smartphone usage, Yelp adding photos to their restaurant results and how a restaurant can use food porn to help new customers explore their menu, Yahoo! acqui-hiring Stamped to improve their mobile team and what this signals for other brands, a review of Facebook’s Open Graph Debugger tool, LinkedIn adding videos to their ad platform and how you can use this new feature to reach a new audience, how marketers are using Twitter data to improve their TV commercials, new YouTube tools that channels can use to promote their videos, how to verify your Pinterest profile and why it’s important for a brand to do so, and more.

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Starbucks Takes Square, Pinterest Alternatives, and Land Rover iAds – Episode31

Adam and Cory discuss what smartphone apps shoppers are using and how brick and mortar stores can take advantage of this mobile trend, Starbucks teaming up with Square and why this might signal a huge increase in mobile payments, Pinterest alternatives The Fancy and Svpply and how they are better matches to the needs of retail businesses, Land Rover’s Apple iAd case study and what you can learn from this big budget campaign, a review of Scribe SEO and how you can use it to optimize your content marketing, Facebook’s official estimate of their ‘undesirable’ accounts and if you should be worried, the return of Digg and whether or not marketers should be paying attention, brands that are active on SocialCam and what their results signal for the network, how to verify your Google+ business page, and more.

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