Tag Archives | interview

Daft Punk Reveal Secrets of New Album – Episode 65

Adam and Cory discuss Foursquare Day and how to verify your Foursquare profile, Twitter blocking Flattr and why that might be the beginning of the end for the monetized favorite service, the growth of WhatsApp and Snapchat and why these mobile messaging services are something every marketer should pay attention to, the release of the new Daft Punk album and how they used social and mobile marketing, as well as event promotion and partnerships to build buzz, Adam’s interview with Marcus Nelson, Founder & CEO of Addvocate at the Marketo User Summit, Dove’s Real Bueaty Sketches and how the brand has used online video to capture emotion, responding to Facebook Shares and why this is an under-utilized marketing tactic, and more.

Show Notes:

Facebook Goes Home – Episode 64

Adam and Cory discuss Cory’s trip to Portland, OR and how he uses Foursquare and Explore to plan his travel, Adam’s rundown of what he learned from the Marketo User Summit, 15 stats that brands should know about Instagram, an interview with Jay Baer from the Marketo User Summit, and a close look at Facebook Home, including the new Cover Feed, Chat Heads messaging, and Facebook branded application launcher, as well as initial impressions, and what marketing and advertising opportunities Facebook Home presents.

Show Notes:

Facebook Opens A Store – Episode 40

Adam and Cory discuss why 2012 is the year of the mobile election and how presidential candidates are using mobile to advertise, fund raise, and register voters, Twitter’s response to the Presidential Debate and why 2nd screen viewing may play a key role in this election, how PBS took advantage of their Big Bird moment, how Twitter is shaping ads to their platform and what smart advertisers are doing to maximize the opportunity, Twitter’s new Nielsen Brand Impact polls and what they signal about the future of the social network, an interview with Seth Grimes, Facebook adding a Want button and Collections to create a Pinterest alternative and how they could combine Collections with Gifts to create a billion dollar opportunity by opening a Facebook Store, Facebook’s first ad and why they think the world is made of chairs, WebPlatform.org and what it could mean for the future of mobile development, brands that accidentally post inappropriate Tweets, why you should develop a social media emergency plan and what that plan should contain, and more.

Show Notes: