Tag Archives | facebook

Content Curation and Flipboard Magazines – Episode 69

Adam and Cory discuss stats about how retargeted News Feed ads increase the ROI of Facebook Ad Exchange advertising nearly 200% over sidebar ads, content curation and how to use tools like a Flipboard Magazine to market your company, a review of FocusTwist and how it turns your iPhone into a $2 Lytro camera, Daft Punk streaming their entire Random Access Memories album for free through iTunes, Google launching a mobile content recommendation engine powered by Google+, and more.

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Instagram Adds Photos Of You – Episode 68

Adam and Cory discuss Adobe killing off the Creative Suite and replacing it with the Creative Cloud and why this might not be a bad thing for most businesses, the 15 stats retailers should know about Pinterest, Instagram’s new Photos Of You feature and how it will allow others to build your profile and answer the “Who?” question in addition to captions and hashtags for “What?” and geo-tagging for “Where?”, Facebook’s humble brag that 40% of top grossing iOS apps are using their advertising platform to juice downloads and why this is making it harder for you to compete in the mobile application market, Taco Bell experimenting with Snapchat and why other brands might soon follow their lead, the new YouTube Trend Map and how you can use it to plan your video strategy, and more.

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Daft Punk Reveal Secrets of New Album – Episode 65

Adam and Cory discuss Foursquare Day and how to verify your Foursquare profile, Twitter blocking Flattr and why that might be the beginning of the end for the monetized favorite service, the growth of WhatsApp and Snapchat and why these mobile messaging services are something every marketer should pay attention to, the release of the new Daft Punk album and how they used social and mobile marketing, as well as event promotion and partnerships to build buzz, Adam’s interview with Marcus Nelson, Founder & CEO of Addvocate at the Marketo User Summit, Dove’s Real Bueaty Sketches and how the brand has used online video to capture emotion, responding to Facebook Shares and why this is an under-utilized marketing tactic, and more.

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